A UGC campaign pays for a short video that sells the product, and most of the ones that get approved have no face in them at all: a hook, a few lines of big moving text, the product on screen, a voice reading it, and a call to action. Here is what goes into one, and how to get it from the brief in a few minutes.
The same script in each style. Yours is written from your brief, in your language.
Sound is off on this page. Every promo comes with a voiceover; you can listen to both voices before you make one.
Five parts, and you bring only the first. Everything else is made from it.
Paste the campaign brief, your own script, or just a description of the product. A script is kept word for word and split into scenes; a brief or a description is turned into one.
The first two seconds stop the scroll, every scene says one thing, and the last one asks for the click. The script only claims what the brief says.
A female or a male voice, in English, Spanish, Portuguese, French, German or Italian, with short pauses where a person would take a breath.
Each word lands on screen as it is said. TikTok, Instagram, YouTube and the other apps get their own icons, and the product's name gets the icon from its own website.
Add up to four screenshots, or a link to the product page. Phone screens go into a phone, wide ones into a browser window, and the picture slowly pushes in.
A couple of minutes of your time. The video takes a few more.
Some campaigns pay for photo posts instead of videos. Switch the form to Carousel and you get five to eight slides instead: the hook first, the call to action last, each one readable in two seconds. Swipe through them in your library and download them all at once, ready to post as a photo post with a sound picked in the app.
A video costs 60 credits for 15 seconds, 100 for 30 and 140 for 45. A carousel costs 40. If something goes wrong on our side, the credits come back.
No. The whole video is made from the brief: the text, the voice and the motion. If you want the product on screen, add a few screenshots or the link to its page.
Yes. Paste it into the same box as a brief. It is kept word for word and split into scenes, and only the text on screen is shortened so it fits.
It reads like a person: it pauses between phrases and does not rush. Before you make a promo you can listen to both voices right in the form.
Campaigns that pay for UGC or slideshow posts about an app, a game, a course or a product. Always read the brief first: if it asks for your face or your own voice, film that part yourself.
Yes. A promo is a clip like any other: post it to TikTok, Instagram or YouTube, or schedule it on your content plan. A carousel is downloaded as slides and posted as a photo post in the app.