Pinterest wants short vertical videos with a clear title. What most people have is a forty-minute recording. The work in between is cutting it into Pins, and that part can be done for you.
Start free, no card.
On most platforms a video has a day or two in the feed and then it is gone. Pinterest works more like a search engine: people type what they want to make, fix, cook or learn, and the Pins that answer it keep turning up long after they were posted.
That changes what a good video Pin is. It is less about the first second and more about being findable: one clear idea per Pin, a title that says what it is, a description that uses the words people would search for, and a board that puts it next to similar things.
A long video already has those ideas in it. A tutorial has its steps, a podcast has its answers, a stream has its moments. Each one can be its own Pin.
Three Pins from one conversation - Each clip carries one idea, its own captions and its own title, so each one can be found on its own.
Upload the file, or paste a YouTube, Twitch, Kick, Rumble or Zoom link.
Short 9:16 clips, each around one idea, with captions burned in and a generated title and description.
Choose one of your boards, or name a new one and it is created on your Pinterest for you.
Post a Pin straight away from the clip, or, on a paid plan, put clips into your content plan and they go out on the days you set.
Every clip comes with a generated title and description written from what is actually said in it, so a Pin about fixing a squeaky hinge is called that, not "clip 3". Both are filled in before you post, and both can be changed.
Captions are burned into the picture as well. A lot of Pinterest is browsed with the sound off, and a video that only makes sense with audio loses the people who never turn it on.
A Pin always lives on a board, so you choose which one. Nothing is posted to a board you did not pick.
No boards yet? Type a name and it is created on your Pinterest the first time you post. In the content plan the board is chosen once in the plan's settings, and every scheduled Pin goes there.
Set the caption style, font, logo and crop once as a template, and every clip from every future video comes out matching. Pins that look like they belong together are easier to recognise when somebody sees the second one.
Pick the template on the configure step and the whole batch inherits it - not one clip, all of them.
Upload a font and pin your overlays once. They land in the same spot on every render, automatically.
Point it at your YouTube or Twitch channel and new uploads get clipped to that same template on their own.
The Pin's cover is a frame from the clip itself. There is no separate cover upload yet, and the Pin goes up without a destination link. If you want it to point to your site, add the link on Pinterest after it is posted.
And no tool makes a weak idea worth saving. Automatic selection finds the moments that stand on their own; whether that moment is something people want to keep is still your call, so look through the clips before they go out.
Yes. Connect your Pinterest account, pick a board, and the clip is posted as a video Pin with its title and description.
Type a name for a new one. It is created on your Pinterest when you post, and in the content plan it becomes the board scheduled Pins go to.
Yes, on a paid plan. Add clips to the content plan, choose the board once in the plan's settings, and each Pin goes out at the time you set.
Effectively yes. Plenty of people browse with the sound off, so captions are burned into every clip by default.
Anything that answers a question someone would search for: a how-to, a recipe step, a tip, a before and after, one clear answer from a podcast. One idea per Pin is the useful rule.
Yes. One clip can go to Pinterest, TikTok, YouTube, Instagram and the other accounts you connect.
Start free, no card. One tutorial or one podcast episode is enough to see what your Pins would look like.
Make your first PinsAlso worth reading: posting on a schedule you can keep, clips built to be uploaded as Reels, or posting clips on X.